“In the four- and five-star hotels of Davos the talk at the end of the day is of the physical exertion of ride but also the beauty of the Alps, something that everyone at Etape Suisse experienced”.
The coverage for Etape Suisse just keeps on coming. This time it’s a full page in the Independent on Sunday, which gives the Swiss-based cycling sportive the perfect write-up. Have a read here.
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That’s the view of Gary Parkinson from The Times, who came on our press trip to test ride the Etape Suisse route and offer. Read the full article here.
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Truly a first for cycling, Etape Suisse has raised the bar for all sportives by partnering with Mosimann’s, the private dining club in London’s Belgrave Square, owned and run by Swiss chef, Anton Mosimann OBE, to offer riders what must be the world’s finest food stops.
Read moreCycling has been booming in the UK with success at recent Olympics and the Tour de France inspiring a new generation of pedallers. But how have women embraced this new era?
At last year’s Marie Curie Cancer Care Etape Pennines, the UK’s first closed road cycling event, there were just 60 female participants, making up 7% of the field that included 2,000 amateur cyclists. This has quadrupled to over 250 female riders for the 2014 event, with plenty more expected to sign up before the event on July 20th.
Read the full article on British Cycling’s website
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Following the press trip to Davos Klosters in June, here’s Matt Westby’s feature for Sky Sports.
“Emphasis is placed on convenience and luxury, with the organisers picking up participants’ bikes in the UK and dropping them off in Davos, where a choice of four and five-star accommodation is available and a weekend packed with social events surrounding the cycling is planned.
Ultimately, the Etape Suisse can be as serious or as relaxed as you want it to be. The only thing you cannot tone down is the beauty of Switzerland’s roads and scenery. Not that you would want to…….”
Read the article here: Matt Westby discovers an Alpine sportive with a luxury twist
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